September 9, 2009
survey- updated
Questionaire: audience research. What influences audiences?
Please take the time to complete this survey- circle necessary answers that apply to you. If you have received this quiz via a computer, please delete the answer/s that do not apply to you.
- What is your gender?
Male Female
- How old are you?
Under 16
16- 21
21-27
28-35
Over 35
- How often do you consume films per week?
Under twice a week
Between 3-5 times a week
Over 6 times a week
- Where do you prefer to watch films?
Cinema
Home
Other?…
- Who do you prefer to watch films with? Why?
Alone
With friends
With family
With boyfriend/girlfriend
Other
Why?….
- What is your reasoning behind choosing films to watch?
Teaser trailers
Critics reviews
Word of mouth
Genre of film
Known studio/director/producer
Known/ preferred actors, actresses.
- Do you feel that the genre of a film affects the gender of the audience?
Yes No
Why?…
- What is your view on the stereotype that male viewers prefer action-packed films and female prefer romance, “chick-flick’s”? Does this apply to you?
View:
Apply to you? Yes No
- Does the genre of a film effect who you want to watch it with?
Yes No
Why?
- If you could chose a genre of film to watch, what would it be?
Action
Action adventure
Comedy
Romance
Thriller
Other?…
- Considering the amount of money spent on trailers and advertisement for films, pre-release, do you feel it is effective?
Yes No
Why?
